Graphic Design, Design Systems, Illustration, Merchandise
Really Good Emails is the internet’s premier showcase of beautiful and innovative email design, with an impressively curated collection of designs from all over the world in a completely free and open format. They teamed up with me to strengthen their playful brand tone through a holistic approach of illustration, iconography, and design.
![Really Good Emails Logo Really Good Emails Logo](https://aclauss.com/wp-content/uploads/2023/07/RGE-Logo-1-Mark.png)
In partnership with an email personalization software, Really Good Emails included dynamic image-based content in their digital newsletters. I worked to create illustrations to enhance that dynamic content, be it a countdown timer, email recipient callout, or something else.
![Really Good Emails - Dynamic Email Illustration Really Good Emails - Dynamic Email Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-NI-2020-02-25-UNSPAM-Countdown.png)
![Really Good Emails - Dynamic Email Illustration Really Good Emails - Dynamic Email Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-NI-2020-02-11-Valentines-Day.png)
![Really Good Emails - Dynamic Email Illustration Really Good Emails - Dynamic Email Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-NI-2019-08-26-Black-Friday-Countdown.png)
![Really Good Emails - Dynamic Email Illustration Really Good Emails - Dynamic Email Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-NI-2019-10-29-Halloween-Jack-o-Lantern.png)
![Really Good Emails - Modular Character Illustration System Really Good Emails - Modular Character Illustration System](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-anim.gif)
Early on, we identified the Really Good Emails logo “smiley” as a recognizable visual that was emblematic of the brand’s voice and a great seed for future illustration. Using the basis of a simple, friendly smile, I created a completely modular character illustration system that enabled us to pick elements from a premade library of outfits, accessories, and hair styles to create numerous unique characters on-demand.
![Really Good Emails - Modular Character Illustration Really Good Emails - Modular Character Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-15-Set-001.png)
![Really Good Emails - Modular Character Illustration Really Good Emails - Modular Character Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-15-Set-002.png)
![Really Good Emails - Modular Character Illustration Really Good Emails - Modular Character Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-15-Set-007.png)
![Really Good Emails - Modular Character Illustration Really Good Emails - Modular Character Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-15-Set-006.png)
![Really Good Emails - Modular Character Illustration Really Good Emails - Modular Character Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-15-Set-014.png)
![Really Good Emails - Modular Character Illustration Really Good Emails - Modular Character Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-15-Set-004.png)
![Really Good Emails - Modular Character Illustration Really Good Emails - Modular Character Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-15-Set-015.png)
![Really Good Emails - Modular Character Illustration Really Good Emails - Modular Character Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-Avatar-15-Set-009.png)
Over a span of multiple years, I also had the pleasure of creating various merchandise for giveaways, events, and UNSPAM – Really Good Emails’ annual industry event.
![UNSPAM Email Industry Event Logo UNSPAM Email Industry Event Logo](https://aclauss.com/wp-content/uploads/2023/07/RGE-UNSPAM-Skull.png)
![Really Good Emails - Design Better, Spam Never Fox Illustration Really Good Emails - Design Better, Spam Never Fox Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-2020-Design-Better-Fox-Final.png)
![Really Good Emails - Paper Airplane Illustration Really Good Emails - Paper Airplane Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-2020-Paper-Airplane-Final.png)
![Really Good Emails - Spam Can Illustration Really Good Emails - Spam Can Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-2020-Spam-Sword-Final.png)
![Really Good Emails - Be Really Good Illustration Really Good Emails - Be Really Good Illustration](https://aclauss.com/wp-content/uploads/2023/07/RGE-2020-Jungle-Envelope-Final.png)
![UNSPAM 2020 Pillow Designs UNSPAM 2020 Pillow Designs](https://aclauss.com/wp-content/uploads/2023/07/IMG_6210-2.jpg)
![UNSPAM 2020 Key Art Illustration UNSPAM 2020 Key Art Illustration](https://aclauss.com/wp-content/uploads/2023/07/UNSPAM-Banner-Pattern.png)
![UNSPAM 2020 UNSPAM 2020](https://aclauss.com/wp-content/uploads/2023/07/IMG_6807-scaled.jpg)