Triple Threat

Sometimes my illustrations take on a life of their own, so when that happens I love to push a concept beyond just a single piece. Triple Threat is a fictional brand identity I built through that process.

Triple Threat
I’ve always been drawn to mid-century aesthetics, and I created the Triple Threat brand identity concept as a way to bridge that with my own illustration style.
I combined the imagery of Americana and vintage baseball into a playful series of applications for a fictional collectible company.